In the early 1990s, just after KCK Cyklosport-Mode s.r.o. was founded, the idea of having our own cycling brand was born. Not much time passed and the idea became reality. In 1991, the FORCE brand was brought to light for the first time. From the very beginning, the main mission of the brand was the development and production of its own bicycle components and accessories. Today, the FORCE brand is one of the largest suppliers of bicycle products not only in the Czech Republic, but also abroad. The quality of these parts supports the fact that FORCE products are chosen by many professional racing teams, not only Czech ones but also foreign ones. 2021 was a huge turning point in these collaborations. The first cooperation is with the most successful Czech road team ELKOV KASPER, which includes the current champion of the Czech Republic Adam Ťoupalík and also Jan Bárta, who participated all three Grand Tour races. However, the second collaboration brings what every brand associated with cycling dreams of - the connection with the World Tour team! In 2021/2022, FORCE managed to negotiate a partnership with the Belgian team Intermarché-Wanty-Gobert Matériaux, which will take part in all World Tour races in the mentioned seasons. Products FORCE are not used only by hobby cyclist, but also by professionals. Big milestone came in year 2020, when FORCE brand appeared on the most famous cycling race in the world - Tour de France in team B&B Hotels – Vital Concept team. All people in FORCE TEAM, who create and develope products are also enthusiasts in sport and cycling. All our products are tested by professionals and by hobby riders as well. Our aim is to make people satisfied with our products and anybody could find what he's looking for in our assortment - from top level products to reasonable priced products. At the beginning of 2016 was finished the new headquarter in Zlín - Otrokovice, just a step from the highway to Brno.This is not only central headquarter but also warehouse of the company. The warehouse is equiped by modern technology and controlled by WMS system, which allows to speed up import and export of the goods. We have built a great name over the years and not only in Czech Republic, but also abroad - mainly Slovakia, Poland, Germany, Austria, Hungary, Croatia, France, Italy, Ireland, Latvia, Slovenia, Belarus or Bosna and Herzegovina.